About Me

I am a Solepreneur, Software Engineer, CEO & CTO—bridging business strategy, technical innovation, and hands-on product building. My journey spans entrepreneurship, software engineering, and executive leadership.

Strategic Leadership & Technical Excellence

With over a decade of experience in both executive leadership and technical architecture, I specialize in building high-performing teams, scaling operations, and delivering innovative solutions that drive measurable business outcomes.

My approach combines strategic business acumen with deep technical expertise, enabling me to make informed decisions that align technology initiatives with organizational goals and market opportunities.

Business Strategy

Developing and executing strategic initiatives that drive growth and market expansion.

Team Leadership

Building and mentoring high-performing teams across multiple disciplines.

Product Vision

Creating innovative product strategies that meet market needs and drive user adoption.

Technical Innovation

Architecting scalable solutions and driving digital transformation initiatives.

Professional Experience

From corporate software engineering to startup founder - a journey of technical leadership and entrepreneurial growth.

Co-Founder & CEO

Logintel
Casablanca, Morocco
2023 - Present

Leading the vision, strategy, and growth of Logintel, a startup focused on innovative logistics solutions for the African market. Overseeing product development, business partnerships, and team building.

Key Achievements:

  • Launched the COLDCHAIN PRO logistics platform
  • Built a multidisciplinary team from scratch
  • Established partnerships with key players in logistics and agriculture
  • Developed digital solutions for cold chain, warehouse, and transport management

Co-Founder & CTO

Logintel
Casablanca, Morocco
2023 - Present

Architecting and developing scalable digital products for logistics, including IoT integrations, web platforms, and mobile apps. Responsible for technical strategy, infrastructure, and product delivery.

Key Achievements:

  • Designed the technical architecture for COLDCHAIN PRO
  • Implemented secure, scalable cloud infrastructure
  • Integrated IoT and real-time tracking features
  • Led the development team through MVP to launch

Senior Full Stack JS Developer

Swibeco
Remote
July 2021 - Current

Leading development of e-commerce platforms and implementing modern web technologies. Migrating legacy systems and improving software delivery processes.

Key Achievements:

  • Migrated e-commerce platform from AngularJS to React with TypeScript
  • Designed and implemented feature toggle system for gradual rollouts
  • Improved software delivery speed and reliability
  • Conducted technical evaluations and solution architecture

Senior Full Stack JS Developer

4D Logiciel
Remote
Feb 2021 - July 2022

Developed multiple projects including generic UI modules, subscription systems, and cloud dashboards. Led technical architecture and CI/CD implementation.

Key Achievements:

  • Built generic UI form renderer using Next.js and TypeScript
  • Implemented comprehensive testing strategy (Jest, Cypress, Newman)
  • Streamlined CI/CD with GitLab and enforced 70% code coverage
  • Developed subscription module with Stripe integration

Full Stack JS Developer

4D Logiciel
Remote
May 2020 - Feb 2021

Worked on Eldermark project, focusing on API development, React Native migration, and system architecture improvements.

Key Achievements:

  • Migrated React Native app from version 62 to 67
  • Created API test generator using Express.js and Nunjucks
  • Refactored codebase following best practices
  • Implemented responsive web back-office with Chakra UI

Full Stack Developer

4D Logiciel
On-Site
Jan 2020 - May 2020

Led migration of 4D forum to Discourse platform, handling data migration and user experience continuity.

Key Achievements:

  • Conducted benchmark study for forum migration solutions
  • Executed complete data migration from CSV to Discourse
  • Maintained user accounts and seamless transition
  • Set up local development environment for migration testing

Full Stack JS Developer

4D Logiciel
On-Site
Jun 2019 - Nov 2020

Developed 4D Projects - a centralized SaaS management tool integrating Zoho CRM and Projects for internal 4D services.

Key Achievements:

  • Built MEAN stack application (MongoDB, Express, Angular, Node.js)
  • Integrated REST APIs from Zoho CRM and Projects
  • Created global timeline and process views for project management
  • Implemented automated tasks and reporting features

Junior Front End Developer

SQLI | Groupe SEB
On-Site
Jun 2018 - Jun 2019

Redesigned and implemented checkout processes for major SEB brand websites including Rowenta, Calor, Tefal, and Krups.

Key Achievements:

  • Redesigned checkout process for multiple SEB brand websites
  • Used SAP Hybris storefront addons to reduce development time
  • Implemented global styling and JavaScript components
  • Worked with JSP, SASS, and jQuery for server-side rendering

Featured Projects

Real-world solutions and platforms built for logistics and e-commerce industries.

Startup

Logintel - Logistics Intelligence Platform

A startup building digital solutions for logistics in Africa, including cold chain management, warehouse tracking, and transport optimization. Focused on innovation, reliability, and operational efficiency.

Next.jsNode.jsIoTAWSReactTailwind CSS
Live Site
E-commerce

Mazen Atelier - Artisan E-commerce Platform

A Shopify-based e-commerce platform showcasing handmade gifts, home decor, jewellery, and accessories crafted by local artisans. Features social impact integration with 10% of proceeds supporting artisan empowerment.

ShopifyHydrogenJavaScriptCSSE-commercePayment Gateway
Live Site

Skills & Expertise

A comprehensive skill set spanning technical expertise, leadership capabilities, and business acumen.

Leadership & Strategy

Strategic Planning95%
Team Management90%
Business Development88%
Product Strategy92%
Stakeholder Management85%

Technical Skills

JavaScript/TypeScript95%
React/Next.js92%
Node.js/Python90%
AWS/Cloud Architecture88%
Database Design85%
DevOps/CI-CD82%

Business Skills

Financial Modeling85%
Market Analysis88%
Sales & Marketing80%
Operations Management85%
Risk Management82%

Technologies & Tools

⚛️
React
▲
Next.js
🅰️
Angular
📱
React Native
📘
TypeScript
🟢
Node.js
🪺
NestJS
🎯
Strapi
🐍
Python
☁️
AWS
⚡
AWS Amplify
🐳
Docker
⚓
Kubernetes
🐘
PostgreSQL
🍃
MongoDB
🔴
Redis
🔷
GraphQL
🌐
IoT

Get In Touch

Ready to discuss your next project or explore collaboration opportunities? Let's connect and bring your vision to life.

Send a Message